Rose Inc makeup brand was designed for Rosie Hunttington, as a collection where sustainability and clean formulas were not considered tradeoffs, but rather enhanced the luxury of the line. The gestural arch of the custom packaging became a signature element, adding a softness to the collection.The packaging has no added weights, unnecessary plastic or glass. It uses at least 25% post-consumer recycled material and select refillable components have metal details that add to the durability and a touch of luxe.
For Rose Inc, Designed at Baron&Baron, New York, Industrial Design, Packaging Design, Cosmetics Design
